{favourite five : owner of ladurée, elisabeth holder}

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No winter evening's rendezvous on the Champs-Elysées, with its glittering shoppes and glistening holiday lights is complete without a stop at our most favourite "fabricant de douceurs & gourmandises": Ladurée, in all its gilded grandeur.

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In the early 1900s, Pierre Desfontaines, cousin of Ladurée's founder, Louis Ernest Ladurée, took two almond meringue cookies and joinied them with a divine ganache filling, creating the macaron as we know it.

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Prior to that, macarons were simply cookies, which were first brought to France by Catherine di Medici and her pastry chefs in 1533.

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These little round cakes, which made their onscreen debut in the film, Marie Antoinette, are crisp on the outside, smooth and soft in the middle, and are made every morning by Ladurée’s pastry chefs who measure precisely, the required amounts of almonds, eggs and sugar, and a touch of magic . . .

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Ladurée, which began as a tea room near the Place de la Concorde in 1862, has since expanded within Paris, then to other parts of the world, including England, Monaco, Japan, Luxembourg, Italy, the Arab Emirates, and its most recent location, in New York's Upper East Side, where we met Ladurée's owner, Elisabeth Holder, who is also the sister of the Chairman of the company.

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The NYC shop, located just down the street from Dior and Chloé, is a jewel box of pastel green, displaying traditional decorative accents, busts, mirrors and classical paintings, showcasing chocolates, crystallized flower petals and of course macarons, all imported from Paris each day.

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Elisabeth, who began her career working in the fashion industry for the likes of Hermès, moved to New York recently to run the affairs of the newest Ladurée boutique.

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Elisabeth has said that "The macaron is a grand classique of the pastry arts -- it's not an accessory. It's an experience of pleasure." And so, during our meeting with her, we just had to ask for her:


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Posted in , , , , , , , , , , by ekkii at Friday 16 December 2011.

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